Did you know…
The marketing field is anticipated to grow within the next 10 years? It is also supposed to grow 17 percent within the next 10 years as well. The job opportunity for marketing is going to be at an all time high when we graduate college in the next few years. So, the question is.. why wouldn’t you look to marketing as a major or minor? You will have a secured job as well as having the average career salary of $93,400 according to ashland.edu. It almost seems obvious to look into marketing as a career field for you.
Are you a creative individual?
Marketing may be the major for you! It is all about being creative and developing different ways to attract consumers. Have you ever wondered why certain billboards or commercials seem to grab your attention? This is what marketers are paid to do. For instance, Jack Link’s does a great job at marketing their product, beef jerky. Messin’ With Sasquatch has created new buzz since they launched this viral marketing campaign back in 2008 and their sales have grown tremendously. One of the major factors to drawing in a consumer is using humor. Humor works on almost anything that you want to sell or advertise. They want to draw attention to their certain product and make you have an urge to go out and purchase it.
You’re probably thinking to yourself; ‘What can I do with marketing?’ The answer is quite simple. You can do anything with marketing as a major or minor. It ranges from advertising, market research analyst, sales manager, to a package designer and the list goes on and on and on… There is an endless possibility of jobs available in the field as well. To learn more about the different avenues that marketing can take you click here
As an upperclassmen you have many opportunities provided by AU to have internships during the semester or during the summer. A few internships that recent students have been offered are from Under Armour and Cedar Point. This could not have been possible without the help from the professors in the business department and having small classroom sizes. At Ashland, it is important to have student-professor relationships because they provide you with real world experience and can help you earn internships that could possible lead to future jobs. They also give you the skills necessary to set you apart from your competition and give you real world knowledge first hand.
Numerous students have graduated with a degree in marketing and have worked for top name companies such as;
- American Greeting
- Proctor & Gamble
- Sherwin Williams
- Westfield Companies
Ashland University’s marketing program is continuously going to grow within the next few years. Marketing is always changing and will continue to do so with the use of technology. To find out more information on what marketing can do for you at Ashland University, please visit their page here
Brooklyn Moore is a junior with a major in marketing and a minor in hospitality. She is also a member of Alpha Delta Pi sorority.